Internet advertising also known as online advertising or web advertising is a form of advertising which uses the Internet to deliver promotional marketing messages to consumers. An agreement for online advertising service includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content and an advertiser, who provides the advertisements to be displayed on the publisher’s content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics and advertising affiliates who do independent promotional work for the advertiser. Here under you could view a sample online advertising service agreement and have one drafted for your business needs.
